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Staying Up to Date on Social Media

In blog, Communication, digital marketing, facebook, Featured News, LinkedIn, social media, tips by getpushingLeave a Comment

Social media can mean many things to many people, but it’s without a doubt an important tool for your business. It’s inexpensive, engaging, and can be fun if done in the right way. Facebook, Instagram, Twitter, LinkedIn, and other platforms are two-way channels allowing you the opportunity to build a relationship and connect with your target audience. These channels are …

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Putting Fun in Your Marketing

In blog, Communication, digital marketing, education, Featured News, marketing, strategic planning, strategy, tips by getpushing

When it comes time to think about how to position your next marketing campaign, you have lots of options. You could go with something short, simple and sweet, or lots of complex images and intense messaging, or go the serious route. Have you ever considered, though, having a little bit of fun? Inserting humor is a powerful way to engage …

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Pushing The Envelope Promotes Vanessa Fernandez to Communication Strategist

In Communication, Featured News, LinkedIn, new job, News, news releases, Rise Up by getpushing

Fort Myers-based marketing-communication firm Pushing the Envelope, Inc. (PTE) has promoted Vanessa Fernandez to Communication Strategist. In her new role, Fernandez serves as a primary liaison and strategy lead for a variety of clients. Building on her more than three years with PTE, Fernandez will now directly oversee services for a range of clients, including, but not limited to: public …

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5 Things To Ask Your PR Firm Before Signing a Contract

In Communication by getpushing

What should a prospective client ask their preferred PR firm before doing business with them? Many are hesitant about hiring a public relations firm for various reasons. There is plenty a PR firm can do for a company and should be viewed as a valuable investment. Like any investment, however, it should be done with careful consideration. The team here …

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CAN-SPAM and How it Affects Your Email Marketing

In Communication, Compass, copyrights, Email Communication, Email Marketing, marketing by getpushing

If you are using email in your business – you need to be aware of the CAN-SPAM Act. This Act sets the rules and establishes requirements for commercial messages, gives recipients the right to have you stop emailing them, and spells out tough penalties for violations. This Act covers all commercial messages, which the law defines as “any electronic mail …

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Marketing Firm vs. In-House – 5 Questions to Ask

In blog, Communication, Compass, Featured News, marketing, public relations by getpushing

By: Samantha Scott, APR Should we hire a marketing firm or a staff person? It’s a question many business owners face and the answer is different depending on your goals, needs and budget, but there are also commonalities as well. Maybe you’re handling the marketing now and you aren’t able to anymore. Maybe you have a staff person doing marketing, …

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Checking Into Barcelona

In blog, Communication, education, Featured News, Goals & Resolutions, marketing, Measurement, public relations, strategic planning by getpushing

The Barcelona Principles…although sounding an awful lot like an EU Summit meeting, they are, in fact, a declaration of measurement principles agreed upon by organizations, academics, businesses and even government within the public relations and marketing industry. In 2010, these measurement principles were decided upon and now, five years later, they have been updated.

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10th Anniversary- 10 Facts About Working with PTE

In blog, Branding, Build Up, CAN IT!, Communication, Featured News, internship, marketing, Measurement, public relations, public relations southwest florida, Push it Forward, pushing the envelope, Rise Up by getpushing

We’re thrilled to be celebrating our 10th anniversary all month long and hope you’ll join us as we reflect on the past years of growth and success. In celebration of our 10 years, here are 10 facts we believe our current and potential clients ought to know about what it’s like working with us. (Hint: It’s awesome!)