Thank you for your interest in Pushing the Envelope, Inc. If we have any open positions they are listed below.


Digital Marketing Assistant

Role:

The full-time Digital Marketing Assistant (DMA) will be responsible for assisting in the development of social media campaigns and plans and the production of social media content, email marketing efforts, SMS, and online reputation management services for various clients. The DMA will work directly with our Digital Marketing Specialist and others on the team.

The DMA is responsible for tactical execution of social media and other digital initiatives, including research, client follow-ups, production support, email marketing production, content development, audience engagement, monitoring, and analysis of social media trends.

An ideal candidate is passionate about digital marketing/social media, an avid and skilled writer, naturally proactive and creative. They must be curious, a team player who likes to have fun, understands analytics and how to implement change as a result. Creativity and problem solving, an instinct to take the initiative and excellent organizational skills are a must.

Job Duties:

  • Assist Digital Marketing Specialist in the execution of strategic online communication campaigns using social media channels, email marketing, and other digital resources
  • Research and make recommendations on new/alternative social media channels and tactics
  • Support community engagement by maintaining posting schedules and interacting with clients’ audiences in real-time to answer questions, promote interest, and generate conversation, maintaining positive online reputation/positioning
  • Assist in development and aid in the implementation of digital campaigns including strategy, objectives, tactics, KPIs/measurement elements (sometimes social media only, sometimes integrated)
  • Support social media advertising efforts by aiding in research, content development, etc.
  • Help develop, distribute and measure email marketing campaigns (segmented and broad) using Constant Contact or MailChimp, working with the Digital Marketing Specialist to implement optimization techniques
  • Coordinate with team leads and/or designers for content development including image sourcing, copywriting, link development, etc.
  • Provide limited video services such as brainstorming concepts and working with vendors
  • Stay up to date with changes in all social platforms ensuring maximum effectiveness
  • Client relations and follow-up, administrative tasks
  • Assist with monthly performance report production
  • Monitor competitor presences/perceptions
  • Prepare materials for and participate in client update calls/meetings as needed
  • Other duties as advised by supervisor

Qualifications & Requirements:

  • Ethical in all regards
  • Minimum 1-2 years of related experience (digital marketing, marketing)
  • Must have a bachelor’s degree in marketing, communication, or a relative field
  • Understanding of and ability to apply (directly or with team members) critical inbound marketing best practices, including SEO, blogging, social media, landing pages, etc.
  • Command of Google Analytics including trend and traffic analysis, and conversion goals
  • Proficiency with all social media channels (Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.) including business tools Facebook Business Manager, etc.
  • Proficiency with social media scheduling platforms (Falcon, Hootsuite, Sprout Social, and/or similar)
  • Ability to communicate effectively and professionally in writing, on the phone, and in-person
  • Detail-oriented, highly organized
  • Willing and able to work in a fast-paced environment
  • Experience with email marketing platforms (MailChimp or Constant Contact)
  • Must have a strong command of the English language with equally strong verbal and written communication skills
  • Must have the ability to develop creative concepts and successfully apply them
  • Must be able to oversee multiple projects/clients simultaneously

Bonus Points

  • Graphic design skills/familiarity with key programs (understanding of Adobe Creative Suite)
  • Video production abilities, limited (iMovie / Final Cut Pro)
  • Great sense of humor
  • Love of sushi
  • Enjoy dogs

Perks:

  • Health, dental, and vision insurance coverage assistance after 90 days
  • Paid vacation and sick time after 90 days
  • 401k benefits after 90 days
  • Be part of an award-winning, minority, and locally owned and operated firm
  • Work with a variety of clients and industries, including national brands
  • Professional development opportunities in and out of the office
  • Fun, flexible, and growing team

Equal Opportunity Employer / Drug-Free workplace


Digital Marketing Specialist

Role:

The full-time Digital Marketing Specialist (DMS) will be responsible for the development and implementation of social media strategies (paid and organic), email marketing efforts, online reputation management and mobile marketing (SMS) services for PTE’s clients (concept to day-to-day efforts). The DMS will work directly with the company president who directs all client strategy and other team members. This job requires actual strategy and content development, ad planning and application not just oversight/management.

The DMS may also coordinate with third-party vendors to assist with website development, PPC and/or SEO/SEM projects from time to time.

We are looking for a Digital Marketing Specialist to collaborate with the entire PTE team in and out-of-house (marketing strategy, client relations, graphics, video, and public relations).

An ideal candidate is passionate about digital marketing/social media, an avid and skilled writer, curious, a team player who likes to have fun, understands analytics and how to implement change as a result, is nimble and capable of working in a fluid environment, proactive and hard-working. Creativity and problem solving, an instinct to take the initiative, and excellent organizational skills are a must.

Job Duties:

  • Responsible for clients’ digital marketing strategy development with company president and execution of client’s digital marketing strategies (social media, email marketing, SMS, and other digital tactics in line with clients’ goals and budgets) including strategy, objectives, tactics, KPIs/measurement elements
  • Serve as a community manager on behalf of PTE and clients by producing and maintaining posting schedules and interacting with clients’ audiences promptly to answer questions, promote interest/leads, generate conversation, and leads
  • Responsible for developing, implementing and measuring strategic advertising campaigns on various social media channels; All should be tested, measured and optimized during the campaign lifecycle as needed within client budgets
  • Optimize clients’ digital media efforts via influencer identification, budget setting, performance speculations, and monthly performance tracking/improvement
  • Develop, distribute, measure and optimize email marketing campaigns (segmented and broad) using Constant Contact and/or MailChimp, identifying trends, user behaviors and leads
  • Provide online reputation management for clients including monitoring, responding to, and tracking client reviews
  • Develop, schedule, and measure performance of SMS marketing messages/campaigns using PTE’s third party software/system in line with clients’ overall marketing strategies
  • Monitor clients’ competitor presences/perceptions, report to team about opportunities and threats
  • Other duties/tasks may be assigned.

Analytics and Measurement

  • Maintain and manage client budgets effectively and accurately
  • Analyze performance via Google Analytics and Falcon and provide monthly reports with forecasting and trend insights to team and clients
  • Use advanced tracking to ensure top performance including Google Conversion Goals, UTM codes, shortened links, phone tracking, landing pages, etc.

Team Coordination

  • While responsible for digital marketing efforts, work closely with the team to support overall client goals/strategies and a united, seamless approach
  • Coordinate with graphic designer for execution of designs on time and in budget
  • Collaborate with videographer for video planning; some limited editing for low to medium production videos occasionally
  • Prepare materials for and participate in client update calls/meetings as needed including campaign health, performance, ROI, etc.

Qualifications & Requirements:

  • Ethical in all regards
  • Creative, free thinker - ability to develop concepts and successfully implement them
  • Team and goal-oriented
  • Employs problem-solving skills proactively, acts as a solution-seeker
  • Detail-oriented, highly organized
  • Able to manage multiple clients/projects/deadlines effectively
  • Able to communicate needs, concerns, ideas, and feedback openly – and take constructive criticism well
  • One to five years of related experience (digital marketing job or internship)
  • Proficiency with all social media channels including Facebook Business Manager, Facebook Ad Manager, Falcon (ideally), and others
  • Command of Microsoft products, specifically Word and Excel
  • Command of Google Analytics including trend and traffic analysis, forecasting, and conversion goals
  • Strong command of the English language with equally strong verbal and written communication skills
  • Bachelor’s degree in marketing, communication, journalism or a relative field
  • Experience with email marketing platforms (MailChimp and Constant Contact)
  • Willing and excited to work in a fast-paced environment
  • Able to oversee multiple projects/clients simultaneously (not multi-tasking)

Bonus Points

  • APR credentials
  • Graphic design skills/familiarity with key programs (understanding of Adobe Creative Suite)
  • Video production abilities, limited (iMovie / Final Cut Pro)
  • Great sense of humor
  • Love of sushi
  • Dog fan

 Perks:

  • Health, dental and vision insurance coverage assistance after 90 days
  • Paid vacation and sick time after 90 days
  • Be part of an award-winning, minority and locally owned and operated firm
  • Work with variety of clients and industries, including national brands
  • Professional development opportunities in and out of the office
  • Fun, flexible and growing team

Equal Opportunity Employer / Drug-Free workplace

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