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Why These Seasonal Sales Ads Caught Our Eye

In blog, Featured News by getpushingLeave a Comment

The holidays are a time when we see a tremendous amount of advertising.  Television, social media, billboards, you name it. Ads are thrown at us in every way possible. We can’t scorn companies for this. They know you’ll be purchasing gifts for your loved ones, and they want it to be their product.  The important question we ask is, which …

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What We’re Thankful For

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As we enter this holiday season, we wanted to share what each team member is thankful for… But why? Why should this interest the reader? To be the partner that helps our clients grow, it takes more than just systems and processes. It takes a unified team that is committed to one mission. It requires true motivation to help others …

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Pushing the Envelope Exceeds 12th Annual Food Drive Goal, Collects 3,503 Items

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On Nov. 15, Pushing the Envelope, Inc., completed its 12th Annual CAN IT! Campaign, a food drive dedicated to helping those in need in Southwest Florida. In total, 3,503 donations were collected in just one month and given to Community Cooperative, Inc. (CCI). Collectively, the items weighed in at 3,436.50 pounds! Eleven Southwest Florida businesses and organizations in Lee and Collier …

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Marketing Tips to Win the Holiday Season

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The holiday season means an exponential increase in shopping and sales. This means more consumers in and out of the doors of your business. Or, if you’re an online business, more users visiting your website. So, now is the time to ask yourself a few questions:  Are you doing all you can to maximize your sales? Are you prepared for …

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3 Must-Haves to Drive Online Marketing Results

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There are many different avenues to go when crafting an online marketing strategy. Businesses can often find themselves doing many different things to market themselves with no results to show for it. That’s why it’s important to understand the essential elements of successful online marketing before diving in – and to have a strategy or plan. Here we will identify …

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3 Best Practices for Your Google Pay Per Click Campaign

In blog, Featured News by getpushing

Nowadays, if a customer is looking for a product or service, they “google it.” (i.e., look on the Internet first). So, it’s best to be one of the top results on the first search page… and with a competitive market, that probably means paying for that placement. Enter PPC or Pay Per Click. Google is not the only search engine …

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Pushing the Envelope, Inc. Adds Caitlyn Anderson as Communication Specialist

In Featured News, News by getpushing

Pushing the Envelope, Inc., a strategic marketing communication firm based in Fort Myers, welcomes Caitlyn Anderson as a Communication Specialist. In her role, Anderson is responsible for developing and executing public relations tactics and strategies for the company’s clientele. She will coordinate media and community relations and regularly produce written content that aligns with clients’ overall goals and marketing strategies. …

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Focusing on Others Can Benefit You

In Case Studies, Featured News by getpushing

ISSUE: Pushing the Envelope, Inc. (PTE) was looking for a way to engage new audiences and diversify content for a local non-profit client without “watering down” the message or losing focus on the mission. The existing posting strategy was heavily focused on engaging the existing audience made up of loyal donors and volunteers well-versed in the organization’s mission but lacked …

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Pushing the Envelope, Inc. Named a Constant Contact Certified Partner

In Featured News, News, news releases by getpushing

Pushing the Envelope, Inc. has been named a Certified Partner by Constant Contact, a digital marketing platform trusted by millions of small businesses. As a Certified Partner, Pushing the Envelope, Inc. has demonstrated in-depth knowledge of the Constant Contact digital marketing platform and best practices. This ensures program participants and the clients they serve will realize meaningful results from their …

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Understanding Analytics

In blog, Featured News, Measurement by getpushing

Marketing analytics, by definition, is the study of data to evaluate the performance of marketing activity. Marketing a business takes more than creative flair; it is a data-driven process that should be based on research about your target audience, what they want and need, and how to reach them. Analytics or performance data is the basis of solid marketing. How …