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5 Ideas to Boost Your Holiday Marketing

In blog, Communication, Featured News, holiday marketing, marketing, Sales, southwest florida, strategic planning, strategy, tips by getpushing

With less than 70 days until Christmas, the holiday season is quickly approaching. That’s certainly hard to believe, isn’t it? Now, you might be thinking it’s a bit too soon to launch your holiday marketing strategy and respective promotions / offers. However, according to a recent article on Business2Community.com, the National Retail Federation (NRF) indicates that “each year, about 40 …

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5 Tips for a Successful Facebook Advertising Campaign

In blog, digital advertising, digital marketing, facebook, Featured News, Internet Marketing, marketing, social media, southwest florida, strategy, tips by getpushing

In today’s modern digital age, having a comprehensive digital marketing strategy is crucial to any business. With social media at the cornerstone of digital tactics, business owners and professionals have several effective organic and paid options they can implement to engage with users, drive traffic to their website, measure ROI, and more.  While organic content is necessary and very valuable, …

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LinkedIn Stories: What You Need to Know About this New Feature

In blog, digital marketing, Featured News, linked in, LinkedIn, marketing, media, networking, social media, southwest florida, strategy, tips by getpushing

While LinkedIn is considered one of the primary social media channels within a comprehensive digital marketing plan, it differs from networks such as Facebook and Instagram. It’s more geared toward business-to-business (B2B) social networking for businesses and professionals. Overall, LinkedIn offers an excellent platform for business owners and other professionals to establish themselves (and their businesses) as industry leaders and …

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3 Key Social Media Trends in 2020

In blog, Communication, digital marketing, facebook, Instagram, social media, southwest florida, strategy, tips by getpushing

Social media is changing every day. New features and trends seem to always be on the rise leaving digital marketers to constantly adapt to ensure content follows best practices and is aligned with current trends. This year in particular has spurred various changes and new trends within the marketing and digital communication industries. While some of these can be attributed …

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Understanding the 3 Facebook Advertising Objectives

In blog, digital advertising, digital marketing, facebook, Featured News, Internet Marketing, marketing, Measurement, Sales, SEO, social media, southwest florida, strategy by getpushing

Social media should be an integral component of any business’s digital marketing strategy. While organic content is important and valuable, social media advertising offers an inexpensive option for reaching your customers/target audience, driving traffic to your website, measuring ROI, and more. Among the most popular platforms for social media advertising is Facebook. With its affordable, flexible spending budgets and ability …

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5 Tips for an Effective Email Marketing Strategy

In blog, Communication, COVID-19, digital marketing, Email Communication, Email Marketing, Featured News, marketing, Measurement, strategy, tips by getpushing

Email marketing offers an effective, inexpensive, and uninterrupted way to connect directly with your audience right in their inbox. Using email marketing, you can create and distribute compelling campaigns that encourage customers or guests to buy, visit, and engage with your business.  Now more than ever, as we continue to navigate the COVID-19 pandemic, email marketing is a very important …

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3 Strategies to Help Kickstart Your Reopening

In blog, Communication, COVID-19, digital advertising, digital marketing, Email Communication, Email Marketing, facebook, Featured News, Instagram, LinkedIn, marketing, Measurement, media, news releases, pr, public relations, public relations southwest florida, Sales, social media, strategic planning, strategy, tips, twitter, youtube by getpushing

Just as life and business began its slow return to normal (or close to), a recent uptick in COVID-19 cases has spurred a bit more uncertainty and challenges for business owners to consider and plan for.  Whether your business has already reopened, is set to reopen soon, or remains temporarily closed for now, it’s crucial to have a marketing plan …

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3 Things to Consider Before Rebranding

In blog, brand awareness, Branding, marketing, southwest florida, strategic planning, strategy, tips by getpushing

In 2007, retail giant, Wal-Mart did away with its “Always Low Prices” tagline, replacing it with “Save Money. Live Better.” According to a Business Insider article, this rebranding and marketing initiative was done in an effort to “put a positive spin on the company’s reputation for selling merchandise at rock bottom prices” and likely attract a broader consumer base. The …

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3 Reasons to Use Infographics Plus Tips for Creating Them

In art, blog, brand awareness, Branding, Communication, digital marketing, Featured News, Graphics, infographic, southwest florida, strategy, tips by getpushing

Infographics, images depicting data or stats, are used frequently by businesses and organizations both in print and on digital mediums as well. They offer clear, effective, and artistic ways to display information, statistics, and other data so that the content can be more easily digested by readers. Lately, infographics have been a popular way to communicate important information and safety …

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5 Tips for “Going Live” to Stay Connected with Your Customers

In blog, Communication, COVID-19, digital marketing, education, facebook, Featured News, Instagram, Internet Marketing, marketing, social media, strategy, tips, Uncategorized by getpushing

The world is in a strange spot right now. The situation surrounding COVID-19 changes every day, and it’s hard to say when things may go back to “normal.” Many businesses are struggling to find ways to stay connected to their customers, even while their doors remain closed. Maybe you can relate. Good news! The doors of social media are always …