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Time to “Fall” Out of These Five Bad Marketing Habits

In blog, digital marketing, Featured News, Internet Marketing, marketing by getpushingLeave a Comment

Happy Fall! This time of year, it’s all about the cooler weather (even if it is only 5 or 10 degrees cooler here in Florida!), the start of our busy seasons and of course, pumpkin spice. While you’re sipping your PSL, take a moment to consider any bad marketing habits you may have picked up… To get you started, we’ve …

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Pushing the Envelope Wins Two State-Level Public Relations Awards

In award, award of distinction, Featured News, fpra, golden image awards by getpushingLeave a Comment

Pushing the Envelope, Inc. (PTE), a local marketing communication firm, was recently honored with two Awards of Distinction from the Florida Public Relations Association at the organization’s 80th Annual Golden Image Awards. The Awards of Distinction were given for PTE’s Hurricane Irma crisis communication work on behalf of The Dock at Crayton Cove, a staple Naples restaurant, and its mobile campaign work for Sloan’s …

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How to Build and Maintain Your Reputation

In blog, Branding, Featured News, marketing in the recommendation age, News, public relations, Reputation Management by getpushingLeave a Comment

Owning your own business is all about following strategies – an operational strategy, financial strategy, marketing strategy…the list goes on. One thing you may leave off that list, but shouldn’t, is a reputation strategy. Whether your business is large or small and regardless of the industry you’re in, the way your business (or nonprofit) is portrayed can make or break …

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Pushing the Envelope Honored with Regional Award

In News by getpushing

Pushing the Envelope, Inc. (PTE), a local marketing communication firm, won an Award of Distinction at the Florida Public Relations Association (FPRA) Southwest Florida Chapter Image Awards ceremony earlier this month. This is the eleventh year in a row that the firm has been honored for outstanding communications campaigns.PTE won an Award of Distinction for its Hurricane Irma crisis communication work on behalf of The Dock at Crayton …

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Grab Their Attention with Graphic Appeal

In blog, design, digital advertising, digital marketing, Graphics, infographic, marketing, pr, pushing the envelope, social media by getpushing

At a time where the average person is exposed to (bombarded by) thousands of advertisements every week, you must say more in less time in an increasingly compelling way. Your story can no longer be told solely with text; as technology develops you must adapt to ensure your messages are heard amongst your competition. The simplest way to bring your …

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Pushing The Envelope Promotes Vanessa Fernandez to Communication Strategist

In Communication, Featured News, LinkedIn, new job, News, news releases, Rise Up by getpushing

Fort Myers-based marketing-communication firm Pushing the Envelope, Inc. (PTE) has promoted Vanessa Fernandez to Communication Strategist. In her new role, Fernandez serves as a primary liaison and strategy lead for a variety of clients. Building on her more than three years with PTE, Fernandez will now directly oversee services for a range of clients, including, but not limited to: public …

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What is going on with Instagram?

In blog, digital marketing, Featured News, Instagram, social media, tips by getpushing

By: Veronica Vasquez Sara Have you noticed a decrease in likes and/or comments on your Instagram account? It might be subtle for now, but things could change quickly. So, what’s going on with Instagram? Well, let’s start with some background information… Where it all began… Instagram has been around since 2010, and it has grown drastically in the past few …

Yes, you CAN and you SHOULD measure that

In blog, digital marketing, Email Communication, Email Marketing, marketing, Measurement, Sales, strategy, tips by getpushing

By: Samantha Scott, APR How many times have you had a great idea, went with it, and then thought – “hmm, I’m not sure if that really paid off. I ‘think’ it did, but I can’t be certain.” Or maybe you’re in marketing director role and you have to report to the C-suite about the performance of your efforts. Sometimes …

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Record Revenue Increase Created with Strategic Marketing

In Case Studies, healthcare marketing, marketing, southwest florida, strategic planning, strategy by getpushing

ISSUE: Douglas Stevens, MD is a facial plastic and laser center practicing in Fort Myers for nearly two decades and offering surgical and non-surgical cosmetic solutions for its patients’ facial rejuvenation and reconstruction needs. The practice, while healthy, financially sound and with a steady patient load, was looking to make improvements in 2015. PTE developed a comprehensive marketing strategy for …