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Meet A Local Reporter

In Featured News, media, media pitches, news releases, pr, press, public relations, public relations southwest florida, publicity by getpushing

Do you want more people to know about your business? Are you interested in having a story written about your product or services, but aren’t sure how to get the ink? Strategic public relations can help – if you employ proper media relations. While all journalists follow the same ethical rules and best practices for presenting news, each reporter, editor, …

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Happy Small Business Week – Succeed and Save with Compass!

In blog, Compass, Email Marketing, Featured News, Instagram, LinkedIn, marketing, news releases, pr, public relations, public relations southwest florida, Reputation Management, SEO, social media, strategy, twitter, web design, Website Analytics, Website Development by getpushing

We’re excited to celebrate this year’s Small Business Week, and Small Business Month, by giving small businesses, startups, and nonprofit organizations a marketing boost where it’s needed most! We’re a small business too, so we know how important it is to spread the word about the awesomeness of your organization. So how does a business or organization flourish without stellar …

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New Trends in PR

In blog, brand awareness, Communication, Featured News, pr, public relations, pushing the envelope, strategic planning, strategy by getpushing

Public Relations is defined as the strategic communication process of building mutually beneficial relationships between organizations and their publics. So it is inevitable that as technology and human behavior shift over time, the marketers’ strategy on how to reach those audiences must also shift. So what trends should you be preparing for? 1. Customer-Centric Communication Consumers are becoming more selective …

Thank You for Everything Ali!

In intern, internship, marketing, pr, public relations, Push it Forward by getpushing

Exit Blog for my PTE Internship Written By: Alexandra Gold Over the past 12 weeks, I have gained hands on experience with different aspects of marketing, communications and public relations. I am a marketing major at Florida Gulf Coast University, so I was never exposed to the public relations side of business in my curriculum. My mentor at PTE was …

From the East Coast to the West Coast- Now to PTE!

In intern, internship, pr, public relations, public relations southwest florida, pushing the envelope, southwest florida, Uncategorized by getpushing

By Michaela Jones Marketing and Communications Intern Hello! My name is Michaela A. Jones I am a new intern here at Pushing the Envelope (PTE). I am 18 years old, making me the youngest member in our group of interns. All of them have been in college for a while and have received degrees, while I just graduated from high …

Extra! Extra! Hear All About Your Startup!

In brand awareness, News, pr, press, public relations, publicity, tips by getpushing

By Arantza Calligari Marketing and Communications Intern “Finding Free Press for your Startup” Running a startup business is hard enough.  Let free press help move things along.  Press is exceptionally beneficial because it creates credibility, exposure and brand recognition; not to mention, it’s free!  Yet the irony of the “press game” is the fact that some businesses receive no coverage …

3 Tips to Leverage the Holidays for PR this Year

In media pitches, pr, public relations, tips by getpushing

By: Samantha Scott, APR Grand Poobah / Owner The holidays are naturally a busy time of year, busy personally and professionally. In Southwest Florida where we are located, it’s even busier for local businesses. We are in the midst of what we call “season” when our snowbird friends return for a few months. It’s a great, but hectic time of …

3rd Annual CAN IT! Campaign Food Drive

In CAN IT!, charity, pr by getpushing

By: Samantha Scott, APR Grand Poobah / Owner It’s during this time of year that we think about the changing of seasons (even though we can’t see it here in Florida), holidays, family gatherings and generally a full work and personal schedule. Do we take time to also think about those less fortunate, right in our community? At Pushing the …

Does Local PR Matter for National Brands?

In award, award of distinction, Communication, pr, public relations, public relations southwest florida, pushing the envelope by getpushing

By: Samantha Scott, APR Grand Poobah / Owner For those of you working for national brands the question sometimes arises, “do we really need a local PR person or local PR effort?” Sometimes the answer is “no,” but sometimes the answer is “yes” and it all comes down to the scenario. One prime example is work we did with West …