Your internal audiences are your core ambassadors. They have to be recognized and supported.
Internal Communication
What is communicated internally (to employees, shareholders, etc.) is just as important as what is communicated externally (to consumers and the public). Your internal audience is made up of a variety of sub-audiences – employees, shareholders, board members, donors, volunteers, and more. Through effective internal communication, these audiences, your key ambassadors, can be informed and bought in, helping tell your story. They must be addressed proactively and specifically.
Start communicating better with your staff to begin communicating better with your consumers.
We can help you develop and implement an internal communication plan with your internal audiences that will support all your other marketing efforts. From an internal newsletter or annual report to an online forum, our team can help get your company on the right path.