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How to Review and Adjust your Goals for Q4

In blog, COVID-19, digital marketing, Email Marketing, Featured News, Goals & Resolutions by getpushingLeave a Comment

If your 2021 is going exactly as planned, please send us upcoming lottery numbers because you clearly have a crystal ball. If you’re not psychic, you likely found yourself adjusting your 2021 plans at some point (or maybe a few times) this year. Many find themselves burdened by the uncertainty of the COVID-19 pandemic and employee shortages. Others find themselves …

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5 Tips for Effective Healthcare Public Relations

In blog, Communication, COVID-19, healthcare marketing, media, media pitches, news releases, pr, press, public relations, public relations southwest florida, publicity, tips, writing by getpushing

The ongoing COVID-19 pandemic has forced healthcare public relations (or PR) to the forefront of public and media attention. Now more than ever, healthcare PR is critical. Despite much of the news being centered on the Coronavirus pandemic, it should not diminish the importance or prominence of other types of healthcare news, information, findings, technology, etc. Leading companies, practices, and …

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3 Quick Tips for Better Networking Amid COVID-19

In blog, brand awareness, Communication, COVID-19, LinkedIn, networking by getpushing

Knowing how to network effectively is a powerful tool in today’s modern professional setting. Not only does it give you the opportunity to develop or deepen your professional contacts and references personally, it also provides you with the chance to highlight your company and demonstrate your unique value proposition (UVP) – both as an individual and as the face of …

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3 New Instagram Updates You Should Know About

In blog, COVID-19, digital marketing, Featured News, Instagram, social media by getpushing

Since its inception in 2010, Instagram has become much more than an app used simply for uploading, editing, and sharing visually engaging photos and videos. It has evolved, frequently adding new features and updates to enhance user experience. Today, Instagram offers a lot more when it comes to supporting businesses and helping them expand their presence online. As a business …

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5 Tips for an Effective Email Marketing Strategy

In blog, Communication, COVID-19, digital marketing, Email Communication, Email Marketing, Featured News, marketing, Measurement, strategy, tips by getpushing

Email marketing offers an effective, inexpensive, and uninterrupted way to connect directly with your audience right in their inbox. Using email marketing, you can create and distribute compelling campaigns that encourage customers or guests to buy, visit, and engage with your business.  Now more than ever, as we continue to navigate the COVID-19 pandemic, email marketing is a very important …

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YouTube Combatting Misinformation

In blog, Communication, COVID-19, digital marketing, education, Featured News, marketing, media, pr, public relations, social media, video, youtube by getpushing

In recent years, YouTube has become more than just a video platform for vloggers, comedians, and makeup artists. It’s also a source for news and information that more and more users are turning to. Unfortunately, with few to no restrictions on who can start an account and who can then upload videos on any topic, a lot of misinformation can …

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3 Strategies to Help Kickstart Your Reopening

In blog, Communication, COVID-19, digital advertising, digital marketing, Email Communication, Email Marketing, facebook, Featured News, Instagram, LinkedIn, marketing, Measurement, media, news releases, pr, public relations, public relations southwest florida, Sales, social media, strategic planning, strategy, tips, twitter, youtube by getpushing

Just as life and business began its slow return to normal (or close to), a recent uptick in COVID-19 cases has spurred a bit more uncertainty and challenges for business owners to consider and plan for.  Whether your business has already reopened, is set to reopen soon, or remains temporarily closed for now, it’s crucial to have a marketing plan …

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3 PR Tips for Earning Media Coverage Amid the Current Crisis

In blog, Branding, Communication, COVID-19, Featured News, media, media pitches, news releases, pr, press, public relations, public relations southwest florida, publicity, tips, video by getpushing

When news first broke about COVID-19 being declared a global pandemic, it consumed media’s attention, flooding the already saturated news landscape. Fast forward to now, COVID-19 still makes up a majority of the ongoing news coverage locally and around the world. However, media has started to normalize a bit, shifting its focus to other non-COVID-19 related topics. While we certainly …

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5 Reasons for Using Instagram Stories Now and in the Future

In blog, Branding, Communication, COVID-19, digital marketing, Featured News, Instagram, marketing, social media, southwest florida by getpushing

By: Lauren Boyce, Intern If you or your business has an Instagram account, chances are you’ve experimented with, or at least viewed Stories. Instagram Stories are fifteen-second pictures or videos you share with your followers that disappear in 24 hours. They can be a handy and fun feature to utilize for helping promote your business. Below, we delve further into …

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3 Reasons to Advertise During Slow Times

In Advertising, blog, Communication, COVID-19, digital advertising, Featured News, Sales, southwest florida, strategic planning by getpushing

Amid the COVID-19 pandemic large global brands and small, local businesses alike have temporarily paused advertising campaigns. In fact, according to the Interactive Advertising Bureau, 74% of media buyers, planners, and brands indicated that the Coronavirus will have a bigger impact on advertising than the 2008 financial crisis. This is understandable, particularly as it applies to small businesses that may …