When it comes time to think about how to position your next marketing campaign, you have lots of options. You could go with something short, simple and sweet, or lots of complex images and intense messaging, or go the serious route. Have you ever considered, though, having a little bit of fun? Inserting humor is a powerful way to engage …
Consistency and Brand Standards
What are your goals for your business? If you’re like many others, you might want to sell more products, or you want a loyal audience, or you want your company to stand out. Reaching these goals can be difficult already, but especially so if your brand is lacking. In this blog post, we’ll talk a little bit about what branding …
Measuring the Success of Your Holiday Marketing
Are you like most businesses – working extra hard this time of year to generate attention for their products or services? Are you struggling to see the payoff or looking for new ideas? Perhaps you already reviewed our holiday marketing tips blog and you have an awesome campaign running that you’re sure will get you the business you desire. Can …
Ten Tips for Being a Successful Woman in Business
The month of October is recognized as National Women’s Small Business month, so we would like to take a moment to shine a special spotlight on all of the amazing women in business and entrepreneurs alike. In the United States alone, 39% of small businesses are owned by women, and those businesses currently have an estimated revenue of about $1.7 …
Checking Into Barcelona
The Barcelona Principles…although sounding an awful lot like an EU Summit meeting, they are, in fact, a declaration of measurement principles agreed upon by organizations, academics, businesses and even government within the public relations and marketing industry. In 2010, these measurement principles were decided upon and now, five years later, they have been updated.
Welcome Cari to the PTE Team!
Written By: Cari Bell Hello! My name is Cari Bell and I am one of the newest interns at Pushing the Envelope (PTE) and I could not be more excited about this amazing opportunity. I grew up about 45 minutes north of Orlando in a small town called Fruitland Park. My parents own their own business called Disability Consultants and my …
What I Learned From the ‘In Your Future Summit’
Written By: Chelsea Bear On September 11, I had the opportunity to attend the Bonita Springs Area Chamber of Commerce Young Professionals ‘In Your Future Summit.’ The event was designed for young professionals in the area to gain insight from seasoned leaders in the community on how to be successful. With seven well-known leaders (including our very own Grand Poobah, …
6 Summer Tips to Finish 2015 Strong
Setting goals for the rest of 2015 and setting yourself/your business up for success By: Samantha Scott, APR It’s been said that ‘time flies when you’re having fun.’ Has the first 6 months of 2015 been fun? It’s certainly flown by. As we face the second half of the year, what’s on your marketing to do list? Do you have …
Interns Wanted!
Looking for something to do this summer to enhance your career? Pushing the Envelope, Inc. (PTE) has just the internship for you! Through hands-on training with a fun and dedicated team of communication professionals, you’ll learn the ropes of public relations, social media for businesses, branding, internet marketing, and more. PTE is an award-winning mixed-marketing communications firm that provides services …
Turning My Passion in Life into a Career in Communications!
Hello! My name is Arantza Calligari and I am one of the new interns here at Pushing the Envelope. I am a communications major, with minors in marketing, advertising and philosophy. I attend Florida Gulf Coast University or, if you watched last season of College Basketball, Dunk City! I am outgoing, competitive, athletic and love being outdoors. My passion in …
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