Measuring Event Success with the Association of Florida Colleges @ Florida SouthWestern University
Jul 19 @ 3:00 pm – 4:00 pm
Samantha Scott, APR will be presenting to members of the Association of Florida Colleges from around the state on the topic of measuring event success. With the need for events comes the need for performance tracking. Attendees will learn how to set themselves up for success from planning to execution and actionable ways to measure their efforts afterward. The Association ...
Women’s Leadership Conference @ The Westin Cape Coral Resort at Marina Village
Aug 18 @ 7:30 am – 4:00 pm
Building a Culture for 5 Star Customer Service @ Sanibel Harbour Marriott Resort & Spa
Aug 23 @ 12:00 pm – 1:00 pm
At the Greater Fort Myers Chamber of Commerce’s 2017 Business Building Symposium, Samantha Scott, APR will participate in a panel discussion about how to create a culture of top-performing customer service along side John Greene, partner, Scott Fischer Enterprises. The pair will discuss their experiences as it relates to working with the Harley-Davidson brand, locally and around the country. According to ...
Spader Business Management – Principles of Marketing @ Ft. Lauderdale, FL
Sep 26 @ 3:00 pm – 5:00 pm
RV Dealers International Convention/Expo @ Bally's Las Vegas
Nov 8 – Nov 9 all-day
For the second time Samantha Scott, APR will be a featured presenter at the RV Dealers International Conference/Expo presented by The National RV Dealers Association and RVDA Canada. Samantha will be presenting on three topics with one presentation Wednesday, Nov. 8 and the other two on Thursday, Nov. 9. Her sessions will include: – Do you know your unique value ...
Business Ethics @ Florida Gulf Coast University
Nov 30 @ 6:00 pm – 7:15 pm
Show me the Social Media Money at MDCE @ Orange County Convention Center
Dec 11 @ 8:15 am – 11:15 am
Social media is still a hot topic as it relates to dealership marketing; however, there is a lot of confusion about how to effectively use it and determine its value. In this workshop, Samantha Scott, APR, will ensure attendees go beyond just posting to Facebook and Instagram and learn advanced skills for: Matching performance results to goals, objectives, and budgets ...
Moving Inventory Through Positioning and Promotion at MDCE @ Orange County Convention Center
Dec 12 @ 10:30 am – 11:45 am
Moving inventory is the name of the game, but did you know that how you present it could be holding you back? In this session, attendees will learn from Samantha Scott, APR, how to best position their inventory and promote it including: Photography best practices, descriptions and positioning (keywords to promote consideration/buying), targeted outreach – existing customer base and new ...
FPRA Southwest Florida – Social Media for Business Growth @ Holiday Inn Airport-GCTC
May 22 @ 11:30 am – 1:00 pm
A past president of this chapter, Samantha Scott, APR, will present at the Southwest Florida chapter of the Florida Public Relations Association (FPRA) on the power of social media for business growth. Social media use by businesses is no longer optional or uncommon, however, using it as a definitive business driver is. Attendees will learn how to create content that ...
Jun 3 – Jun 5 all-day
At the 2018 BARC event Samantha Scott, APR will present on “The Importance of Building Your Brand”. Retailers from around the country will attend the conference to learn new ways of improving their brand, service and bottom line. In Samantha’s session she’ll explain the importance of creating a Unique Selling/Value Proposition to do all of the above.
Get Connected: How to Generate Leads from Social Media @ Pelican Preserve
Jul 19 @ 11:30 am – 1:00 pm
Storytime: Reaching Millennials with Content @ Paris Hotel, Las Vegas
Nov 7 @ 3:15 pm – 4:15 pm
Click Currency: Guide to Remarketing @ Paris Hotel, Las Vegas
Nov 8 @ 9:00 am – 10:00 am