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Aug
23
Wed
Building a Culture for 5 Star Customer Service @ Sanibel Harbour Marriott Resort & Spa
Aug 23 @ 12:00 pm – 1:00 pm
Building a Culture for 5 Star Customer Service @ Sanibel Harbour Marriott Resort & Spa | Fort Myers | Florida | United States

At the Greater Fort Myers Chamber of Commerce’s 2017 Business Building Symposium, Samantha Scott, APR will participate in a panel discussion about how to create a culture of top-performing customer service along side John Greene, partner, Scott Fischer Enterprises. The pair will discuss their experiences as it relates to working with the Harley-Davidson brand, locally and around the country.

According to event organizers, the overall theme of the day is driving customer delight. Customer service is a means of creating a differentiated experience amongst a sea of commodity services.  Only an elite few brands have established cultures that exude the level of service that others admire.

Dec
12
Tue
Moving Inventory Through Positioning and Promotion at MDCE @ Orange County Convention Center
Dec 12 @ 10:30 am – 11:45 am
Moving Inventory Through Positioning and Promotion at MDCE @ Orange County Convention Center | Orlando | Florida | United States

Moving inventory is the name of the game, but did you know that how you present it could be holding you back? In this session, attendees will learn from Samantha Scott, APR, how to best position their inventory and promote it including: Photography best practices, descriptions and positioning (keywords to promote consideration/buying), targeted outreach – existing customer base and new customers, digital tips covering email, social media and forums, plus more!

Jun
3
Sun
Beverage Alcohol Retailers Conference
Jun 3 – Jun 5 all-day
Beverage Alcohol Retailers Conference @ Denver | Colorado | United States

At the 2018 BARC event Samantha Scott, APR will present on “The Importance of Building Your Brand”. Retailers from around the country will attend the conference to learn new ways of improving their brand, service and bottom line. In Samantha’s session she’ll explain the importance of creating a Unique Selling/Value Proposition to do all of the above.

Nov
7
Wed
Storytime: Reaching Millennials with Content @ Paris Hotel, Las Vegas
Nov 7 @ 3:15 pm – 4:15 pm

For the third time, Samantha Scott, APR will be a presenter at the esteemed RVDA International Conference and Expo in Las Vegas. In this session, Samantha will share how dealers can reach and convert millennial customers with quality content.