Business Ethics @ Florida Gulf Coast University
Nov 30 @ 6:00 pm – 7:15 pm
Show me the Social Media Money at MDCE @ Orange County Convention Center
Dec 11 @ 8:15 am – 11:15 am
Social media is still a hot topic as it relates to dealership marketing; however, there is a lot of confusion about how to effectively use it and determine its value. In this workshop, Samantha Scott, APR, will ensure attendees go beyond just posting to Facebook and Instagram and learn advanced skills for: Matching performance results to goals, objectives, and budgets ...
Moving Inventory Through Positioning and Promotion at MDCE @ Orange County Convention Center
Dec 12 @ 10:30 am – 11:45 am
Moving inventory is the name of the game, but did you know that how you present it could be holding you back? In this session, attendees will learn from Samantha Scott, APR, how to best position their inventory and promote it including: Photography best practices, descriptions and positioning (keywords to promote consideration/buying), targeted outreach – existing customer base and new ...