By: Bethany Chadwick Cordero Earth Day is an excellent reminder to evaluate how we are taking measures as individuals and as businesses to be environmentally and socially responsible. In today’s world, corporate social responsibility (CSR) goes hand in hand with ethical business practices and should be an integral part of your branding and/or communication strategy. With cancel culture gaining traction, …
Five Benefits to Community Involvement
In our last blog, we went over three simple ways to get involved in the community without spreading yourself too thin. If you’re still skeptical about community involvement, or perhaps you think the return won’t be worth the effort, allow us to change your mind. Read on for several benefits to getting your business involved in the community. Networking opportunities …
How to Perform a Mid-Year Marketing Review
If you woke up on July 1 and asked yourself, “where has the year gone?” you’re in the right place. After a year that seemed to never end, 2021 sure seems to be flying by. And although we all seem to be moving at light speed, it’s crucial to take a moment this month to perform a mid-year marketing review. …
5 Tips for “Going Live” to Stay Connected with Your Customers
The world is in a strange spot right now. The situation surrounding COVID-19 changes every day, and it’s hard to say when things may go back to “normal.” Many businesses are struggling to find ways to stay connected to their customers, even while their doors remain closed. Maybe you can relate. Good news! The doors of social media are always …
Ten Tips for Being a Successful Woman in Business
The month of October is recognized as National Women’s Small Business month, so we would like to take a moment to shine a special spotlight on all of the amazing, successful women in business and entrepreneurs alike. In the United States alone, 39% of small businesses are owned by women, and those businesses currently have an estimated revenue of about …
Event Marketing: Keeping Attendees Engaged Before, During, and After an Event
Marketing your event is more than just a few social media posts, an invite, and a RSVP. You must communicate with your audience before, during and after to reap all the rewards of a successful event. But, how does one do this effectively? Engagement: Engage with your audience to show that you care that they are coming, and make them …
Pushing the Envelope Takes Home Five Awards
FORT MYERS, Fla. – April 22, 2014 – Pushing the Envelope, Inc. (PTE), a local marketing and public relations firm, won a Grand Image Award, two Image Awards, and two Awards of Distinction at the Florida Public Relations Association (FPRA) Southwest Florida Chapter Image Awards ceremony last night. This is the eighth year in a row that the firm has …
Pushing the Envelope Announces ‘Build Up’ – A New Push-It-Forward Initiative
FORT MYERS, Fla. – April 1, 2015 – Pushing the Envelope is excited to announce its new Push-It-Forward initiative. ‘Build Up,’ a Habitat for Humanity campaign, will kick off on April 1 to raise awareness and support for Habitat for Humanity of Lee and Hendry Counties, specifically helping one family. Pushing the Envelope (PTE) is asking the community to get …
3rd Annual “CAN IT! Campaign” A Success, 1,000+ Food Items Collected for Local, Less Fortunate Families
FORT MYERS, Fla. – December 3, 2013 – In an effort to help end hunger in Southwest Florida, Pushing the Envelope, Inc. recently hosted their 3rd Annual CAN IT! food drive and collected more than 1,000 non-perishable food items for Community Cooperative Ministries, Inc. (CCMI), for their soup kitchen and emergency food supplies. With support from many community members and …
Certified Business Enterprise – Woman Owned Business
FORT MYERS, Fla. – July 11, 2013 – Pushing the Envelope, Inc. has completed the certification process with the State of Florida and is now a Statewide and Inter-Local Certified Business Enterprise in the Woman Owned Business category. According to the Florida Department of Management Services, “State certification is Florida’s premier stamp of approval for minority, women, and service-disabled veteran …