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Happy Small Business Week – Succeed and Save with Compass!

In blog, Compass, Email Marketing, Featured News, Instagram, LinkedIn, marketing, news releases, pr, public relations, public relations southwest florida, Reputation Management, SEO, social media, strategy, twitter, web design, Website Analytics, Website Development by getpushing

We’re excited to celebrate this year’s Small Business Week, and Small Business Month, by giving small businesses, startups, and nonprofit organizations a marketing boost where it’s needed most! We’re a small business too, so we know how important it is to spread the word about the awesomeness of your organization. So how does a business or organization flourish without stellar …

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Graphic Design Best Practices

In art, design, digital advertising, digital marketing, Featured News, Graphics, tips by getpushing

In the age of all-things-digital, visual content reigns supreme. While video popularity is on the rise, graphic design still proves to be a key player in compelling readers and viewers to build a relationship with your brand. If you don’t yet have a working knowledge of graphic design basics, here are some simples rules to follow to make sure you’re …

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Pushing The Envelope Honored with Six Regional Awards

In award, award of distinction, Featured News, fpra, golden image awards, public relations by getpushing

Pushing the Envelope, Inc. (PTE), a local marketing and public relations firm, won a Grand Image Award, two Image Awards, two Judges’ Award and one Award of Distinction at the Florida Public Relations Association (FPRA) Southwest Florida Chapter Image Awards ceremony earlier this month. This is the tenth year in a row that the firm has been honored for outstanding communications campaigns. PTE won the Grand Image Award in …

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Build it. Track it. Analyze it.

In Featured News by getpushing

UTM codes… A simple way to track exactly where traffic to your website is coming from and can easily be used by Google Analytics to measure, track and sort all data derived from these links. Why use UTM codes? Think about it this way: If you have 5 different sources pointing to 1 link, UTM codes are the easiest and …

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5 Ways to Measure the Success of an Event

In event, Featured News, Measurement by getpushing

Looking for ways to make your event more successful than the last? How do you know if your event succeeded? Event marketers are often tasked with finding the metrics that matter to their clients to prove the value of an event. Before the start of an event, goals must be established – attendee satisfaction, registration numbers vs the actual number …

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Show your Fans and Followers Love Year-Round!

In Featured News, social media by getpushing

We can all agree that social media has grown in importance over the years, making it a major factor of business development today. With an array of globally popular channels (such as Facebook and Twitter) and more niche/industry-specific mediums, social media changes are inevitable. No matter the space, your goal is to captivate (and retain) your audience. Don’t just create …

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Social Media and Healthcare: Is it essential or trivial?

In Featured News, social media by getpushing

When you first think of social media, do you think about Facebook, Instagram, Twitter, Google+?  Or do you think about relationship building, creative, idea sharing and networking? What if I said that social media is both! In this day and age where social media is dominating the way we are reaching our audience and influencing their behaviors, why are healthcare …

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Accepting 2017 Push It Forward Grant Applications

In blog, Featured News, grant by getpushing

Are you a local nonprofit organization? Do you need help creating and implementing a public relations/marketing plan for your organization? Pushing the Envelope, in honor of our 11th anniversary celebration, has announced our Annual Push It Forward Grant. The Push It Forward Grant is our way of giving back to the Southwest Florida community by providing 20 hours of public …

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Is Your Restaurant Leveraging Social Media?

In blog, Featured News, social media by getpushing

What’s all the buzz about? Well, everyone must eat! We can all agree that food is part of our everyday lives. So, it’s no surprise that food is a leading topic on social media. Common trends like the gluten-free diet, fitness and clean eating, to social issues surrounding how our food is processed are popular. People are talking, so how …

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5 Things To Ask Your PR Firm Before Signing a Contract

In Communication by getpushing

What should a prospective client ask their preferred PR firm before doing business with them? Many are hesitant about hiring a public relations firm for various reasons. There is plenty a PR firm can do for a company and should be viewed as a valuable investment. Like any investment, however, it should be done with careful consideration. The team here …