View Post

Show your Fans and Followers Love Year-Round!

In Featured News, social media by getpushing0 Comments

We can all agree that social media has grown in importance over the years, making it a major factor of business development today. With an array of globally popular channels (such as Facebook and Twitter) and more niche/industry-specific mediums, social media changes are inevitable. No matter the space, your goal is to captivate (and retain) your audience. Don’t just create …

View Post

Social Media and Healthcare: Is it essential or trivial?

In Featured News, social media by getpushing0 Comments

When you first think of social media, do you think about Facebook, Instagram, Twitter, Google+?  Or do you think about relationship building, creative, idea sharing and networking? What if I said that social media is both! In this day and age where social media is dominating the way we are reaching our audience and influencing their behaviors, why are healthcare …

View Post

Accepting 2017 Push It Forward Grant Applications

In blog, Featured News, grant by getpushing0 Comments

Are you a local nonprofit organization? Do you need help creating and implementing a public relations/marketing plan for your organization? Pushing the Envelope, in honor of our 11th anniversary celebration, has announced our Annual Push It Forward Grant. The Push It Forward Grant is our way of giving back to the Southwest Florida community by providing 20 hours of public …

View Post

Marketing Firm vs. In-House – 5 Questions to Ask

In blog, Communication, Compass, Featured News, marketing, public relations by getpushing

By: Samantha Scott, APR Should we hire a marketing firm or a staff person? It’s a question many business owners face and the answer is different depending on your goals, needs and budget, but there are also commonalities as well. Maybe you’re handling the marketing now and you aren’t able to anymore. Maybe you have a staff person doing marketing, …

View Post

Celebrating Small Business Month with Compass

In Compass, Featured News by getpushing

Long days, and long nights, risk taking, planning, small budgets, wearing too many hats to count and a never-ending to do list… welcome to owning a small business, startup or non-profit. It’s tough, but you’re not alone. There’s now an opportunity to lighten your load a bit. Allow me to introduce you to Compass, a la carte marketing solutions. Compass is the brainchild of a combination …

View Post

Checking Into Barcelona

In blog, Communication, education, Featured News, Goals & Resolutions, marketing, Measurement, public relations, strategic planning by getpushing

The Barcelona Principles…although sounding an awful lot like an EU Summit meeting, they are, in fact, a declaration of measurement principles agreed upon by organizations, academics, businesses and even government within the public relations and marketing industry. In 2010, these measurement principles were decided upon and now, five years later, they have been updated.